The Cannabis Business Essential Certificate Program from Green Flower Media will provide you with a comprehensive understanding of the cannabis industry. Knowledge you’ll be able to use to make informed tactical decisions, and position your business to grow as the industry matures.

A group of celebrated business leaders developed this program to provide you with deep insights into the major sectors of legal cannabis: from cultivation with Wonderland Nursery Founder Kevin Jodrey to Human Resources with Keegan Peterson, CEO & Founder of Wurk; you’ll be learning the industry from the best in the industry.

Keegan discusses all areas of workforce management in the cannabis industry, including hiring best practices, compliance requirements, operational efficiencies, and tools to help you scale your business.

You’ll be introduced to topics essential to building a cannabis business, including:

  • Commercial cultivation
  • Cannabis processing and manufacturing
  • Developing distribution networks
  • Increasing retail sales
  • Marketing your brand
  • Accounting for cannabis businesses
  • Human resources
  • Extraction business
  • Securing investments for your business

Whether you are just joining the cannabis industry or are looking to sharpen your skills and remain competitive, this certification is for you.